Session Descriptions

The Book is the New Business Card

Coach Sharon Jenkins will show you how to get started on a book that will introduce you and your business to the world. Consider it part of building your brand. The steps to publishing your book are simple and straightforward, and Sharon has the credentials to help you get on the path to completion. Learn more about Sharon at

A Career in Real Estate, Explained

Session Coach Tracy Evans, will explain important real estate terms, help you understand what working in real estate is like and how to know if it’s the right choice for you, and connect you up with resources for your next steps including all paperwork and schooling information for your area.

Bootstrapping Your Business

This will be a round-table format with several business women and coaches in attendance to facilitate your learning. Whether you are starting a brick and mortar business or an online business, this session will help you get your West Virginia business license, sign up with the State of West Virginia’s business portal, complete paperwork to obtain an EIN (if needed) and discuss the basics of tax paperwork. You’ll learn how to find and purchase a domain name and begin your foray into the world of social media. Throughout the session you’ll have time for Q&A and planning your next steps. The business mentors will be able to answer questions about branding, logos, websites, and much more. You’ll leave the session with a set of “Next Steps” for your business as well as being paired with a coach suited to the context of your own business.

Panel Discussion Format

Lauren Napier
Lauren Napier Beauty

Deneen Troupe-Buitrago

Becky Titchenal
WV Fruit and Berry

Bea Luchin
Luchin Consulting and Talent Development

Joetta Schneider
JS Educational Consulting

Paint and Sip— with instructor Kristine Klein

If you are a participant whose goal is to rest, relax, and connect— the paint and sip class might be for you! You can get some ideas of past projects at the Mountain Hope Project, Inc.

Setting Up Your Social Media Calendar for the Year

Deneen Troupe-Buitrago is a social media dynamo— with an active Facebook group, YouTube channel, and solid presentation on Pinterest, LinkedIn, and Instagram. She’ll give you an overview and strategies for why and how you can use all these and other social media platforms. Deneen knows networking and how to make valued connections. When you leave this session, you’ll have developed your own social media strategies and plan for your business for the entire year, as well as have a list of groups you can connect with as a Christian businesswoman.

Perseverance and Planning for Business Longevity

A business professional even before starting her own company, Becky Titchenal is an exemplary businesswoman celebrating its 25th Anniversary of her woman-owned business this year! But she’s the first to admit that staying in business takes skill and good business decisions— with experience as a speaker for the SBA, Becky will let you in on the kinds of thinking and strategies that will help you build a business that can stand the test of time.

They Call Them Leaf-Peepers— Nature Walk

A message from your nature guides, Jan and Anita

Being in the midst of nature as many of you know is not only beautiful but is known to reduce stress and bring calmness and tranquility.  October is at the height of Fall foliage in the Northeast and is a perfect time to take a walk.  The nights grow longer and the air this time of year becomes crisp and cool with possible frosts occurring. For those of you not familiar, the leaves on the deciduous trees start turning yellow, orange and red resulting in a glorious array of colors.  Thus the nicknames of those walking through the woods at this time are called Leaf Peepers.

We plan on taking a nature walk along the lake bank.  To get to this location, we will have to carpool a short distance from the lodge.  The trail is fairly flat and there is an area with benches should you choose to gaze out at the lake instead. We hope to see some waterfowl on the lake.  Some possibilities are various ducks, eagle and maybe a shorebird or two.

Dress for comfort:  wear sturdy walking shoes, layered clothing for warmth, gloves and hat.  Optional if you would want to bring binoculars and/or camera.  

We hope you can join us. We look forward to walking with you. 

Build-A-Book Study— bring a book to discuss 

For the Strand B participants who want fellowship and fun! If you are attending because you want to be a part of our #GirlfriendsGetawaywithPurpose, this session might be perfect for you! If you don’t know which book you’d like to bring, check out author, Sarah Loudin Thomas, who will be at the Thursday pre-conference!


A Certain Woman Bible Study— real and in-person

Pastor, Author, and Bible Study Leader, Jotwyla Moore meets with you for the final session of the online Bible Study: "A Certain Woman: A Personal Application Guide to Living Life Without Doubts.” Enjoy the final installment of the time you’ve been spending with her on Zoom, or attend this session and then go back and complete the first lessons! (You don’t have to have attended the previous online Bible study sessions to enjoy this one.)

Bible Study Signup     Bible Study Information

The Prayer Breakfast— He Will Establish Our Plans

Join in prayer for the women at the conference, their families, their businesses, and for the fruit of the conference in the lives of all. Minister Beatrice Moore Luchin gives us thoughts about God’s work in our lives as we commit our works to the Lord.

Branding Your Business (virtual session)

Makeup artist turned inventor and owner of the Lauren Napier Beauty company, Lauren Napier, will teach you to brand your business. She’ll describe her journey, too, as seen in Forbes Magazine.

How to Start an Online Business

Joetta Schneider, conference co-founder, details the journey she used to build her online business, My National Board for Teachers. Topics include: business licensing, building and hosting a website, taxes and record keeping, marketing strategies, and product development. She finishes with a Q&A.